Privacy policy
Fox designs T/A Juicy Lush, understand that your privacy is important to you and that you care about how your
personal data is used. We respect and value the privacy of everyone who visits this website, www,juicylush,com will only collect your personal data as described in this Privacy Policy.
Any personal data we collect will only be used as permitted by law.
Please read this Privacy Policy carefully and ensure that you understand it. Your acceptance of this Privacy
Policy is confirmed by your use of the Site.
1. Information About Us
Our Site is owned and operated by Juicy Lush
Registered address: 124 City Road, London EC1V 2NX
Data Protection Officer: Della Fox
Email address: vip@juicylush.com
Telephone number:. 0044 7935218899
2. What Does This Policy Cover?
This Privacy Policy applies only to your use of Our Site. Our Site may contain links to other websites. Please
note that we have no control over how your data is collected, stored, or used by other websites and we advise
you to check the privacy policies of any such websites before providing any data to them.
3. What Is Personal Data?
Personal data is defined by the General Data Protection Regulation (EU Regulation 2016/679) (the “GDPR”)
and the Data Protection Act 2018 (collectively, “the Data Protection Legislation”) as ‘any information relating
to an identifiable person who can be directly or indirectly identified in particular by reference to an identifier’.
Personal data is, in simpler terms, any information about you that enables you to be identified. Personal data
covers obvious information such as your name and contact details, but it also covers less obvious information
such as identification numbers, electronic location data, and other online identifiers.
4. Sharing Personal Information
We share your Personal Information with service providers to help us provide our services and fulfil our
contracts with you, as described above. For example:
We may share your Personal Information to comply with applicable laws and regulations, to
respond to a subpoena, search warrant or other lawful request for information we receive, or
to otherwise protect our rights.
5. What Are My Rights?
Under the Data Protection Legislation, you have the following rights, which we will always work to uphold:
The right to be informed about our collection and use of your personal data. This Privacy Policy should tell you
everything you need to know, but you can always contact us to find out more or to ask any questions using the
details below.
1. The right to access the personal data we hold about you
1. The right to have your personal data rectified if any of your personal data held by us
is inaccurate or incomplete. Please contact us using the details below to find out
more.
2. The right to be forgotten, i.e. the right to ask us to delete or otherwise dispose of
any of your personal data that we hold. Please contact us using the details below to
find out more.
3. The right to restrict (i.e. prevent) the processing of your personal data.
4. The right to object to us using your personal data for a particular purpose or
purposes.
5. The right to withdraw consent. This means that, if we are relying on your consent as
the legal basis for using your personal data, you are free to withdraw that consent
at any time.
6. The right to data portability. This means that, if you have provided personal data to
us directly, we are using it with your consent or for the performance of a contract,
and that data is processed using automated means, you can ask us for a copy of that
personal data to re-use with another service or business in many cases.
7. Rights relating to automated decision-making and profiling. We do not use your
personal data in this way. [Statement may not always be applicable]
For more information about our use of your personal data or exercising your rights as outlined above, please
contact us using the details provided below.
It is important that your personal data is kept accurate and up-to-date. If any of the personal data we hold
about you changes, please keep us informed as long as we have that data.
Further information about your rights can also be obtained from the Information Commissioner’s Office or
your local Citizens Advice Bureau.
If you have any cause for complaint about our use of your personal data, you have the right to lodge a
complaint with the Information Commissioner’s Office. We would welcome the opportunity to resolve your
concerns ourselves, however, so please contact us first, using the details provided below.
6. What Personal Data Do You Collect and How?
Our Site collects certain information automatically, including your IP address, the type of browser you are
using and certain other non-personal data about your computer or device such as your operating system type
or version, and display resolution. Where you utilise the pages on our website that contain products and
services we may use your interaction with the Site, and information to process your purchases. We may also
collect additional information if you contact us for customer support, or if you purchase our products and
utilise the portal services.
If you send us an email or place an order or make an enquiry we may collect your name, your email address,
and any other information which you choose to give us. For the purposes of the Data Protection Legislation,
We are the data controller responsible for such personal data.
The lawful basis under the Data Protection Legislation that allows us to use such information is article 6(1)(f) of
the GDPR which allows us to process personal data when it is necessary for the purposes of our legitimate
interests, in this case, the proper operation and functionality of Our Site. If you contact us as described above,
you will be required to consent to our use of your personal data to contact you. In this case, our lawful basis
for using your personal data will be article 6(1)(a) of the GDPR, which allows us to use your personal data with
your consent for a particular purpose or purposes.
We may collect Personal Information to provide our services to you, which includes (but is not limited to):
offering products for sale, processing payments, shipping and fulfilment of your order, and keeping you up to
date on new products, services, and offers:
Device information
Examples of Personal Information collected: version of web browser, IP address, time zone,
cookie information, what sites or products you view, search terms, and how you interact with
the Site.
Purpose of collection: to load the Site accurately for you, and to perform analytics on Site
usage to optimize our Site.
Order information
Examples of Personal Information collected: name, billing address, shipping address, payment
information (including credit card numbers)
email address, and phone number Location of devices.
Purpose of collection: to provide products or services to you to fulfil our contract, to process
your payment information, arrange for shipping, and provide you with invoices and/or order
confirmations, communicate with you, screen our orders for potential risk or fraud, and when
in line with the preferences you have shared with us, provide you with information or
advertising relating to our products or services.
Source of collection: collected from you.
Disclosure for a business purpose:
Customer support information (including use of the Juicy Lush Portal)
Examples of Personal Information collected: version of web browser, IP address, time zone,
cookie information, what sites or products you view, search terms, and how you interact with
the Site, Location of product post-purchase.
Purpose of collection: to provide customer support.
Source of collection: collected from you.
Disclosure for a business purpose:
7. How Do You Use My Personal Data?
Where we collect any personal data, it will be processed and stored securely, for no longer than is necessary in
light of the reason(s) for which it was first collected. We will comply with our obligations and safeguard your
rights under the Data Protection Legislation at all times. For more details on security see the further details
contained, below.
Any and all emails containing your personal data will be deleted no later than 30 days after your formal
request to delete any such information and no other personal data will be retained for any longer than is
necessary.
8. How and Where Do You Store My Data?
We will only store your personal data in the UK. This means that it will be fully protected under the Data
Protection Legislation.
We will only store your personal data within the European Economic Area (the “EEA”). The EEA consists of all
EU member states, plus Norway, Iceland, and Liechtenstein. This means that your personal data will be fully
protected under the Data Protection Legislation, the GDPR, and/or to equivalent standards by law.
We use specific contracts with external third parties that are OR a specific contract with the external third
party that is approved by the European Commission for the transfer of personal data to third countries.
Contracts like this require the same levels of personal data protection that would apply under the Data
Protection Legislation. More information is available from the European Commission.
Where we transfer your data to a third party based in the US, the data may be protected if they are part of the
EU-US Privacy Shield. This requires that third party to provide data protection to standards similar to those in
Europe. More information is available from the European Commission.
Please contact us using the details below in Part 10 for further information about the particular data
protection mechanism[s] used by us when transferring your personal data to a third country.
Personal data security is essential to us, and to protect personal data, we take the following measures:
limiting access to your personal data to those employees, agents, contractors, and other third parties
with a legitimate need to know and ensuring that they are subject to duties of confidentiality;
procedures for dealing with data breaches (the accidental or unlawful destruction, loss, alteration,
unauthorised disclosure of, or access to, your personal data) including notifying you and/or the
Information Commissioner’s Office where we are legally required to do so;
9. Do You Share My Personal Data?
We will not share any of your personal data with any third parties for any purposes,
If we sell, transfer, or merge parts of our business or assets, your personal data may be transferred to a third
party. Any new owner of our business may continue to use your personal data in the same way that we have
used it, as specified in this Privacy Policy (i.e. to communicate with you).
In some limited circumstances, we may be legally required to share certain personal data, which might include
yours, if we are involved in legal proceedings or complying with legal obligations, a court order, or the
instructions of a government authority.
9.BEHAVIOURAL ADVERTISING
As described above, we use your Personal Information to provide you with targeted advertisements or
marketing communications we believe may be of interest to you. For example:
We use Google Analytics to help us understand how our customers use
the Site. You can read more about how Google uses your Personal Information
here: https://policies.google.com/privacy?hl=en.You can also opt-out of Google Analytics
here: https://tools.google.com/dlpage/gaoptout .
We share information about your use of the Site, your
purchases, and your interaction with our ads on other websites with our advertising partners.
We collect and share some of this information directly with our advertising partners, and in
some cases through the use of cookies or other similar technologies (which you may consent
to, depending on your location).
For more information about how targeted advertising works, you can visit the Network Advertising Initiative’s
(“NAI”) educational page at http://www.networkadvertising.org/understanding-online-advertising/how-does-
it-work.
You can opt out of targeted advertising by:
FACEBOOK - https://www.facebook.com/settings/?tab=ads
GOOGLE - https://www.google.com/settings/ads/anonymous
BING - https://advertise.bingads.microsoft.com/en-us/resources/policies/personalized-ads]
Additionally, you can opt out of some of these services by visiting the Digital Advertising Alliance’s opt-out
portal at: http://optout.aboutads.info/.
If any of your personal data is transferred to a third party, as described above, we will take steps to ensure that
your personal data is handled safely, securely, and in accordance with your rights, our obligations, and the
third party’s obligations under the law, as described above.
If any personal data is transferred outside of the EEA, we will take suitable steps in order to ensure that your
personal data is treated just as safely and securely as it would be within the UK and under the Data Protection
Legislation, as explained above.
If we sell, transfer, or merge parts of our business or assets, your personal data may be transferred to a third
party. Any new owner of our business may continue to use your personal data in the same way(s) that we have
used it, as specified in this Privacy Policy (i.e. to communicate with you).
In some limited circumstances, we may be legally required to share certain personal data, which might include
yours, if we are involved in legal proceedings or complying with legal obligations, a court order, or the
instructions of a government authority.
10 How Can I Access My Personal Data?
If you want to know what personal data we have about you, you can ask us for details of that personal data
and for a copy of it (where any such personal data is held). This is known as a “subject access request”.
All subject access requests should be made in writing and sent to the email or postal addresses shown in Part
11. To make this as easy as possible for you, a Subject Access Request Form is available for you to use. You do
not have to use this form, but it is the easiest way to tell us everything we need to know to respond to your
request as quickly as possible.
There is not normally any charge for a subject access request. If your request is ‘manifestly unfounded or
excessive’ (for example, if you make repetitive requests) a fee may be charged to cover our administrative
costs in responding.
We will respond to your subject access request within [30] days and, in any case, not more than one month of
receiving it. Normally, we aim to provide a complete response, including a copy of your personal data within
that time. In some cases, however, particularly if your request is more complex, more time may be required up
to a maximum of [three] months from the date we receive your request. You will be kept fully informed of our
progress.
11 How Do I Contact You?
To contact us about anything to do with your personal data and data protection, including to make a subject
access request, please use the following details:
Email address: vip@juicylush.com
Telephone number: 0044 7935 218899
Postal Address: Juicy Lush, 124 City Road, London EC1V 2NX
12 Changes to this Privacy Policy
We may change this Privacy Notice from time to time. This may be necessary, for example, if the law changes,
or if we change our business in a way that affects personal data protection.
Any changes will be immediately posted on Our Site and you will be deemed to have accepted the terms of the
Privacy Policy on your first use of Our Site following the alterations. We recommend that you check this page
regularly to keep up-to-date. This Privacy Policy was last updated on 26.2.2025
Cookies
A cookie is a small amount of information that’s downloaded to your computer or device when you visit our
Site. We use a number of different cookies, including functional, performance, advertising, and social media or
content cookies. Cookies make your browsing experience better by allowing the website to remember your
actions and preferences (such as login and region selection). This means you don’t have to re-enter this
information each time you return to the site or browse from one page to another. Cookies also provide
information on how people use the website, for instance whether it’s their first time visiting or if they are a
frequent visitor.